Who we help
Marketing for churches
Your website has to make sense to somebody who has never been, not only to the people who already come. Most church sites are built for the second group.
Sound familiar?
- A first-time visitor cannot find service times or what to expect
- The site is organised around your ministries, not their questions
- It is awkward on a phone, which is where it is read
- Announcements go out on four channels and reach nobody
How we would approach it
A plan shaped for your situation, not a package.
What follows is the shape the work usually takes for a business like yours. The specifics are set on the call, and written down before anything starts.
Step 01
Rebuild around a visitor’s questions
When, where, what happens, what to wear, what about my children, who will talk to me. Answered plainly, above everything else.
Step 02
A phone-first site
Read in a car park, on a Saturday night, on a small screen. Built for that first, and for the desktop second.
Step 03
Findable locally
So that somebody new to the area searching for a church nearby actually finds you, with the details that decide whether they come.
Step 04
One place communication runs from
Notices, rosters and the calendar in a single system that publishes everywhere, instead of four people posting four versions.
Where we would start
The first three, in this order.
Website
Your website
The newcomer decides here.
Getting found
Getting found
Be found by people new to the area.
Operations & AI
Operations and AI
Stop re-typing the same notices.
How we work
We will not sell you what will not work.
Plenty of marketing gets sold because it is easy to sell, not because it will change anything. We would rather scope the work that actually moves your numbers — sometimes that is narrower than you expected, and sometimes it is a good deal bigger. Either way you hear the reasoning before you hear the price, and nothing begins until both are in writing.
Working together
Results need room to happen.
Work that moves a number needs three things: enough scope to fix the cause rather than the symptom, enough control to actually make the changes, and enough time for them to compound. We are straight about that before anything is agreed, because marketing that is second-guessed line by line does not produce results for anyone. If that is not the arrangement you are looking for, far better we both find out on the first call.
What an engagement assumes
- A written scope, so what is in and what is out is never a matter of memory
- The access and authority to make the changes the plan depends on
- A realistic run of time before the work is judged
- One agreed number that tells us both whether it is working
Next step
Is this your situation?
Tell us what is not working. Thirty minutes is usually enough for us both to know whether we can help.