Services
Four kinds of help. You probably need one, not four.
Most businesses that come to us need one thing done properly, not a full programme. Here is what each kind of help actually involves, and how to tell whether it is the one you need.
01 · Strategy
Working out what to do
You are spending on marketing without a clear read on what is working. Or you are about to spend, and you want to get it right the first time.
You might need this if
- You cannot say which marketing actually brings you customers
- You are paying for ads or an agency without knowing the return
- You are launching something and do not know where to start
- Different people keep giving you different advice
What you get
- A written plan in plain English, in the order you should do it
- A clear list of what to stop spending on
- What you can do yourself, and what genuinely needs help
- A number to watch so you know if it is working
02 · Being found
Getting found and read
Showing up when someone searches for what you do, and having something worth reading when they arrive.
You might need this if
- You do not appear in search for the things you actually do
- You post now and then with no real plan behind it
- You know you should be publishing but not what
- You have plenty of content and none of it brings enquiries
What you get
- What to publish and why each piece is there
- A schedule built around the time you really have
- How each piece gets found, not just written
- A simple way to tell whether it is working
03 · Writing
Words that sell
Website copy, emails, brochures and sales material. Or a rewrite of what you already have, so it says what you mean.
You might need this if
- People visit your website and do not get in touch
- You can explain your business out loud but not on paper
- Your copy was written years ago and no longer fits
- You write it yourself and it never quite sounds right
What you get
- Finished copy, ready to put straight to use
- Or your existing writing edited and sharpened
- One clear way of describing what you do, used consistently
- Notes so whoever writes next stays on the same track
04 · Website
Your website
A site built or rebuilt so it is fast, clear, and brings in enquiries. Built on WordPress and handed over so you can run it yourself.
You might need this if
- Your site is slow, dated, or awkward on a phone
- It looks fine but almost nobody enquires through it
- You cannot make a simple change without paying someone
- You have been quoted a number that felt very high
What you get
- A site that loads fast and works properly on phones
- Pages that say the right thing in the right order
- Set up so search engines can find and understand it
- Training, so you can update it without calling us
An honest warning
We often recommend less than you came for.
People arrive asking for a new website and leave with a list of four fixes to the one they have. That is a good outcome. If the smaller job solves the problem, the smaller job is the recommendation, and we will tell you that before you have spent anything.
Not sure which one you need?
That is the normal starting point, and it is exactly what the intro call is for. Tell us the problem and we will tell you which of these actually solves it, or whether none of them do.